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A Premier Profession


The 2011 English Premier League season kicked off with six matches, one of which included Premiership new-boys Norwich City, sponsored by Aviva, the UK's leading insurer.  Aviva signed a four-year deal with the club at the start of the 2008/9 season. 

So, as well as the Canaries' shirts having the Aviva logo on it, the insurer also funds Ability Counts, a week of activities to raise awareness of opportunities and facilities for disabled people.

Aviva aren't the only large sector company to sponsor a Premiership team. At the start of the 2010/11 the world's leading insurance broker Aon secured an £80m a year contract with Manchester United (look out for our Aon sponsorship news story soon).

How about working just feet away from your team's matches? Axa's state-of-the-art Commercial Underwriting and Claims office is located directly next to the Reebok Stadium, home to Bolton Wanderers.

Football offers a great opportunity for the risk profession to promote itself but what else does the risk profession do for football?  Steven Gerrard, Rio Ferdinand, and Kieran Gibbs are just three Premiership footballers whose return has been delayed due to injury.  Just like us, footballers rely on receiving a regular (albeit very large!) income so what happens when they can't return to work, or worse yet, need to retire from the game completely because of football-related injuries?

Here's one example - footballers' insurance, provided by EFPG Sportsguard Footballer Insurance, provides financial protection in two forms of cover.  The first, Temporary Disablement Cover, allows footballers to concentrate on getting fit again without having to worry about financial loss. The second, Permanent Disablement Cover is intended for footballers who receive career-ending injuries.

EFPG Sportsguard Footballer Insurance is underwritten by Lloyd's of London, the world's largest insurance marketplace, and the main insurer to top football clubs around the world.  You can find out more about underwriting here.

Good luck to your team this season, whatever league they are in, and watch out for more football stories later this year.
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